Tiny Leaf Farms is trying to get a Electronic Advertising and marketing Expert with 3-5 several years of relevant work expertise in electronic advertising, communications, e-commerce, or social media. This particular person will regulate all of Very little Leaf Farms’ digital attributes, ecommerce channels, and electronic elements of model campaigns.

This individual will have robust consideration to depth and the skill to consider forward and prioritize responsibilities. They really should be comfy with reporting and detailing final results in setting up social media channels and communities, producing and taking care of strategies, producing website articles, doing the job with CMS and e-commerce platforms, implementing and analyzing paid electronic strategies, Seo/SEM, and being familiar with and delivering analytics. If you appreciate the pace of a growing business that encourages innovation and values entrepreneurial wondering, be sure to apply.

 

Job Obligations

Digital Marketing and advertising

  • Working day-to-day local community administration of Instagram, Facebook, TikTok, Pinterest, YouTube and Twitter.

  • E-mail internet marketing and viewers administration on Mailchimp

  • Assist with consumer relations and insights through Fb groups and Mailchimp 

  • Create and assist viewers expansion aims throughout all social media channels and e mail marketing 

  • Lead to arranging and written content creation to help model and social media method

  • Deliver timely reporting and analysis of social media initiatives

  • Social media monitoring for purchaser company inquiries and influencer prospects

  • Monitor material developments in social media

  • Function with agencies to provide tips to improve Search engine optimization and execute Search engine marketing producing

  • Perform with agencies to provide suggestions for compensated advertising and marketing methods for retail and ecommerce: display, SEM, online video adverts, social media ads, and so on.

E-commerce:

  • Control manufacturer existence on e-commerce channels, this kind of as Instacart, AmazonFresh, and Walmart Connect 

  • Produce and execute on line promotions

  • Determine and take care of onboarding method for any new e-commerce options

  • Determine and regulate development possibilities in existing e-commerce channels

Reporting & analytics:

  • Develop & offer weekly reporting on social media activity to inform content material strategy 

  • Develop & give regular reporting on marketing campaign initiatives, web page overall performance, digital advert functionality, and ecommerce effectiveness to inform business enterprise selections

Web page management:

  • Work with organizations to deal with site material updates (recipes, resourceful property, copywriting, FAQ, etc)

  • Deal with google analytics and advertising and marketing reporting 

General assistance:

  • Aid operate with agencies contributing to electronic internet marketing activities

  • Regulate price range for digital advertising and e-commerce 

  • Take care of brand name presence on retailer websites 

  • Take care of digital coupon program 

  • Aid with essential marketing and products initiatives

 

Prerequisites: 

  • Bachelor’s diploma in promoting, communications, or associated subject

  • Three to 5 years of pertinent work knowledge

  • Solid awareness of social media traits, platforms, analytics and on the internet tracking and checking tools

  • Passion for social media, interaction, and local community building

  • Flair for articles development with demonstrated practical experience such as copywriting and giving innovative direction

  • Prior expertise with company internet pages and advert spending

  • Proficiency with Microsoft Business which include PowerPoint, Term, Excel, and Teams

  • Experience with Mailchimp or identical email advertising and marketing platforms

  • Great organizational techniques, consideration to element and capacity to prioritize

  • Potent conversation expertise, like oral and published formats that are audience ideal

  • Flexible and adaptable do the job type

  • Reliable transportation, capacity to work at the Devens, MA office 1 working day per week 

Our ideal candidate has: 

  • Desire in and doing work know-how of the food stuff and/or CPG business

  • Working experience with Google Analytics 

  • Expertise with Search engine optimization and SEM

  • Working experience with e-commerce grocery platforms this sort of as Amazon Contemporary, Instacart, and Walmart Join

  • Familiarity with Zendesk or other CRM programs

  • Familiarity with graphic style and video clip enhancing courses, such as Photoshop, Illustrator, Canva, Premiere, and Final Reduce Professional

  • Company experience 

Rewards:

  • 401(k)

  • 401(k) matching

  • Dental insurance coverage

  • Wellbeing insurance plan

  • Life insurance policies

  • Paid out time off

  • Referral application

  • Eyesight insurance policies

About Minimal Leaf Farms

Minor Leaf Farms is the country’s #1 brand of packaged lettuce sustainably developed by controlled setting agriculture. We improve refreshing, tasty, and cleanse leafy greens in two of the most technologically innovative greenhouses in the entire world. We are a good fit for men and women who are passionate about sustainable food items and merchandise marketing, and these who want to be part of a enterprise dealing with thrilling development. Discover far more at littleleaffarms.com 

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